Okay, let me walk you through something that happened not too long ago. It’s about how sometimes, sticking to the plan, the ‘cookie cutter’ way, just doesn’t work out.
The Setup
So, we kicked off this project. Pretty standard stuff, or so we thought. Management handed down this new process, a real step-by-step, paint-by-numbers kind of thing. Everyone had to use it, no exceptions. They thought it would make everything consistent, you know? Like using cookie cutters. Every project shaped the same.

I remember getting the templates and the checklists. Felt a bit rigid from the start, but hey, orders are orders. Got the team together, laid out the plan according to this new ‘system’. Initial thoughts? Seemed okay on paper, maybe a bit bureaucratic, but manageable.
Trying to Make it Fit
We started plugging away. Tried real hard to follow every single step precisely. Filled out the forms, held the prescribed meetings, used the exact document formats they gave us. It was like trying to assemble furniture with instructions that were almost right, but not quite.
Pretty quickly, we hit snags. This project had some unique twists, things the standard template just didn’t account for. We needed flexibility, needed to pivot quickly on a couple of technical challenges. But the process demanded we stick to the script. Getting approval for any deviation? Nightmare. Took days, sometimes weeks, for simple decisions that should have taken an hour.
This is where things started to wobble. The team got frustrated. Morale dipped. We were spending more time navigating the process than actually building the thing. Progress slowed right down.
- We’d identify a problem.
- Try to address it using the ‘cookie cutter’ steps.
- Realize the steps didn’t apply or actively hindered us.
- Waste time trying to force it or go through lengthy exception processes.
- Fall behind schedule.
The Fall
It came to a head during integration. We followed the template’s integration plan, but because we couldn’t adapt earlier to those unique twists I mentioned, things just didn’t line up. Components weren’t talking to each other correctly. Debugging was a mess because the structure we were forced into wasn’t optimal for this specific project.
We had a major demo coming up. Pressure was on. And boom. The whole thing just kind of crumbled. We couldn’t show anything coherent. The strict adherence to the ‘one size fits all’ approach meant we’d built something fundamentally flawed for its purpose. The cookie cutters had effectively fallen flat, broken the damned cookies.
It was embarrassing, honestly. We had to go back, explain that the rigid process itself was a major roadblock. That trying to make our unique project fit the standard mold had failed.

Picking Up the Pieces
After that public faceplant, things changed. Management, thankfully, saw the light. They had to. We were allowed to ditch the strict template for this project.
We regrouped. Threw out the parts of the process that made no sense. Focused on communication, common sense, and addressing the actual technical needs. Started making real progress almost immediately. It was like a weight lifted.
We eventually delivered, late, but we delivered something that worked. The biggest lesson? Those neat, tidy, ‘cookie cutter’ approaches look good in presentations, but reality is messy. You gotta have room to adapt, to use your brain and experience. Sometimes the template just needs to be thrown out.